Affordable SEO Packages for Small Businesses

Analyses the core factors that affect how your website is crawled, indexed, and ranked by search engines.

Identifying search queries that your target customers use. Analysing search volume,  competitive difficulty, intent, and conversion potential. Creating an ongoing priority list of keywords most likely to generate website visitors, calls, and enquiries. 

Identifying search queries that your target customers use. Analysing search volume,  competitive difficulty, intent, and conversion potential. Creating an ongoing priority list of keywords most likely to generate website visitors, calls, and enquiries. 

Implementing technical improvements on profitable keyword pages, such as meta titles and descriptions, heading structure, and internal links.

Writing new and improving existing content about your services. Boosting its rankings and conversions.

Improving existing and adding new location pages. Boosting its rankings and conversions.

Reviewing and updating the existing blog structure and content. Removal of non-serving content. Optimisation of content with opportunities.

Adding a new blog post every month. Optimised for a long-tail keyword. Demonstrates Expertise within Google’s Search Quality Evaluator Guidelines, E-E-A-T. Designed to appear in AI Overviews and ChatGPT.

We scan the Web to spot inconsistencies in your Business's Name, Address, Phone, and Website (NAPW).

Updating and submitting inconsistent, incomplete or missing NAPW in business, industry and market directories.

Obtaining a backlink on an existing blog post with an average domain authority of 20. Piggybacking off the performance of an already ranking piece of content.

Adding a specific type of code to your website's files. It helps search engines recognise the business behind the website. It can include LocalBusiness, FAQ, Article, Review, and Organisation.

Leads and sales referred by AI, like ChatGPT, are increasing. Currently, AI crawls entire websites. So, best practices like E-E-A-T increase chances of appearing. We take it a step further with an emerging approach, llms.txt, which acts like robots.txt.

Nearly everyday a new blog post is uploaded, keeping your website fresher than competitors. Targeting easy-to-rank keywords in Google Search and AI. 

All these new blog posts offer exceptional opportunities to increase the volume of backlinks to your website. We tell bloggers about these posts, and they link to them from their blog posts. Your website gets seen as "Authoritative".

Creating easy-to-understand explanations of industry terminology and technical concepts. Demonstrates Expertise within Google’s Search Quality Evaluator Guidelines, E-E-A-T. Designed to appear in AI Overviews and ChatGPT.

Curating the latest news and updates in your industry and market.

Creating case studies with images and with videos (if applicable). Demonstrates Experience within Google’s Search Quality Evaluator Guidelines, E-E-A-T. Supports conversions.

Creating highly localised and relevant content. Local stats. Guides. Maps. Resources. Event pages. We design them to attract backlinks naturally from other local websites and local news media. Demonstrates Authority within Google’s Search Quality Evaluator Guidelines, E-E-A-T. Designed to appear in AI Overviews and ChatGPT.

Outreaching to local complementary businesses. Businesses that share the same customers, but don't compete. We offer free content on their website that backlinks to yours. And, on yours, we add content that links back to them. Demonstrates Trust within Google’s Search Quality Evaluator Guidelines, E-E-A-T. 

Identifying local charities, schools, clubs and other organisations that backlink to local business supporters and sponsors. Advising you on the most important organisations to consider sponsoring. Demonstrates Trust within Google’s Search Quality Evaluator Guidelines, E-E-A-T. 

Combined with in-house software, external software, and manual review, methodically assess the state of your Profile. 

We analyse your Top 3 competitors' Profile, Reviews & Updates. And, compare yours against theirs. This shows us their strengths and weaknesses — and how to beat them.

Google dislikes incomplete Profiles. Because it isn't helpful to its users. The searchers. We change that.

We apply best practices when it comes to describing your business to potential customers.

Often ignored by most competitors, these become goldmines for less common search terms. 

We add specific photos and videos. Those most likely to boost Profile engagement.

A helpful Profile is rewarded by Google. It's engaging. It's trustworthy. We ensure that your Profile is. 

We scan the Web to spot inconsistencies in your Business's Name, Address, Phone, and Website (NAPW).

Updating and submitting inconsistent, incomplete or missing NAPW in business, industry and market directories.

Adding a specific type of code to your website's files. It helps search engines recognise the business behind the website.

Keeping your Profile fresh with Updates, Offers and Events. We source from your socials and curate existing website content.

Keep tabs on where your Profile appears when local customers search. And, how many calls and website visits you had in the last 7-days, each day of the week.